Email marketing is smart marketing.
Repeatedly flashing your business name on an ad no longer generates return.  Instead, it is sharing useful information which builds your company’s value.  Educating potential customers through email marketing saves them time and helps them make better choices.   The result:  Increased loyalty and referrals to your business.

Email marketing results are measurable.
After a campaign you know how many people opened your email, how many clicked through it, who responded to your call to action, which links were clicked, which articles were clicked, how much traffic was driven to your website and more. These analytics give you a wealth of information about your subscribers enabling you, or your marketing company, to refine your campaign accordingly.

Which email marketing platform is best? How do I motivate purchases? What are email marketing best practices? Your quality digital marketing company can answer these questions and more.  Like all forms of digital marketing, email marketing requires stunning design, time, hard work, and compelling content. Learn more about digital marketing so you’re equipped to make smart digital marketing decisions. Email me today at cl@oz2designs.com to set up your email marketing campaign and don’t forget to sign up for my informative marketing newlsetter (look to the right).